Tool · Niche Finder

A tool to find YouTube niches with real data

Choosing the wrong niche is the number one reason a new channel still doesn’t take off after 50 videos. DeepNiche helps you choose a niche with data: enter a topic, the system scans YouTube, TikTok, Douyin, Xiaohongshu, and other platforms in parallel, then scores whether that niche still has room for a new channel.

Try 1 niche dig for free

What you get from one search

A Niche Score of 0–100 calculated from demand, competition, and video freshness.
Outlier videos: videos with views many times above the channel’s own median — a sign the topic is being pushed.
Small channels with breakout views: channels under 50K subscribers with a video over 1 million views in 30 days.
Indicator "Door still open": the age of the winning channels — many young channels winning means newcomers can still get in.
Sub-niches and long-tail keywords to dig deeper.
Export to Excel or a file for NotebookLM / Claude to analyze further.

How to find a YouTube niche in 5 steps

List 5–10 topics you can keep making long term (you don’t need passion, you need consistency).
Dig each topic on DeepNiche and note the Niche Score and the number of small channels breaking out.
Drop topics scoring under 50 or dominated by long-established winning channels (door closed).
For the 2–3 remaining topics, use Multi-market Dig to choose an audience: Vietnam, US, Japan… — for the same topic, each country has a different level of competition and RPM.
Break down 3 outlier videos from small channels in your chosen niche to get the formula, then make your first 10 videos by that formula.

Why look at both TikTok and Douyin Coming soon

Many formats take off on Douyin and Xiaohongshu a few weeks before reaching TikTok and YouTube. DeepNiche automatically translates titles into Vietnamese, so you can read trends there and get in ahead of domestic competitors.

Pricing

Try a dig on the homepage right now, no account needed. New accounts get trial credits. After that, top up your wallet from 49,000 VND to pay per credit (failed credits are not charged), or choose a monthly plan from 149,000 VND if you use it daily — no plan auto-renews.

Frequently asked questions

What is a YouTube niche?

A niche is a narrow group of topics with its own audience, for example "psychology of money" instead of "education". A channel that sticks to one niche is understood faster by YouTube and recommended to the right viewers.

Which foreign-audience YouTube niches are good right now?

There is no fixed list — a good niche today can be saturated within a few months. Dig topics with US, Japanese, German… audiences on DeepNiche to see the Niche Score and the open-door indicator based on current data.

Is there a free YouTube niche finder?

DeepNiche offers free trial digs right on the homepage (no sign-up needed) and gives trial credits to new accounts.

See real data for your niche

Try a dig right on the homepage — no card, no subscription.